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over 5 years ago28
MAR 2011
Greetings Fringers-
The day is here: For those seeking marketing through the printed Fringe guide, we need your registration completed by end of day today (Friday) so we can make our print deadline. This means that you have booked your venue and paid the Fringe registration fee.
Still don’t have a venue? Don’t panic. There are many venues on our site that still have slots available. Act quickly, though, as the good times go first.
If you are having issues finding the right match, check out this article and contact us if you still have questions.
If you don’t make this deadline you can still register, you just won’t benefit from the printed listing through the Fringe Guide.
Let us know if you have any questions!
Ben
21
MAR 2011
Here is the first in a series of success stories from past Fringe participants who have gone on to further victories and achievements.
To kick us off, here is a testimonial from Mr. Aaron Kozak.
His show is enjoying a new life with a recent Theatre Unleashed production. I understand tickets are selling-out fast, so make sure to reserve yours soon if you are interested in seeing last year’s “Fringe First” award winner.
Got a success story? Send it to [email protected]
Ben
__
Dear Fringe Freaks of the past and future,
Last year, after placing the deposit down on The Complex’s famous Dorie
Theatre; I immediately said to myself, “Well, I hope this goes well
because you should not have done that.” I had very little money to
use, all my own, and my production team essentially consisted of me,
myself, and I. I knew I had solid actors that would be come on board,
but that was pretty much all I had going for me. I really wasn’t
expecting anything huge, nor did I ever plan to make all my money
back, but it still felt like a risk considering the cost of doing five
shows in prime-time slots with my limited resources. However, I really
wanted to get my play “The Birthday Boys” on it’s feet in Los Angeles,
and the Fringe Festival seemed like it would be an awesome place to
world premiere. So, I closed my eyes, handed Matt the check, and
committed myself to making it something special, or something that at
least wouldn’t embarrass me.
We rehearsed the play in my living room because my space fell through. I only printed business cards because I couldn’t afford full on postcards or posters, and the Complex worked out a long payment plan. We were as rinky dink as it gets to be flat out honest with you, but my actors were really hungry and it just came together. We won some awards, some nice press, and though I didn’t make all my money back, the loss was manageable.
The whole festival felt like going to summer camp. It was my best LA
experience in five years of living here because the people involved
are such a damn good time. We drank beer and sangria, then walked down
the street to see plays, then drank more sangria, then we watched one
of the British Invasion guys, then more drinking. And let us not
forget how much we enjoyed the corn hole. Also, wasn’t there a giant
hot dog or a peanut that was walking around at one point? Did I make
that up?
[editor’s note: It was indeed a giant ketchup bottle.]
Since then, I’ve had two runs in LA. The first was part of the
extension series for Theatre Asylum, where Rachel Stoll, the Overlord
of Twitter, came on board as our marketing department, which helped us
reel in some more reviews. The latest staging is running this very
weekend (and the next two weekends) as a Theatre Unleashed production.
I’m really excited because TU invited me to be a playwright in
residence, which should be a lot of fun. That run actually came about
because Greg Crafts, a founder of the company, was staging his show
“Friends Like These” next door to me, and we would talk shop
backstage. Also, once I realized I could not run the house, lights,
sound and concessions at the same time; I ended up just sending all my
patrons to eat his show’s food. It was pretty hilarious.
I’ve had several readings in New York in preparation for a run at the end of
the year with the Art Effects Theatre Company. I have prospective runs
in Chicago, Colorado, and possibly Australia…thanks to Chris
Galletti, who came to the 2010 Hollywood Fringe with “Mission of
Flowers.” And in May, the original cast is headed to Texas to be first
play performed in over thirty years at the Historic Texas Theatre in
Dallas, which is where Lee Harvey Oswald was captured after shooting
President Kennedy. Not one of these thing would have come about, had I
not entered the festival. It threw me out there, giving me momentum,
credibility, and connections to people who are making things happen.
Also, I went to the Price is Right, which was really the icing on the
cake.
Anyway, the whole thing was a blast. I loved it and highly recommend
it. I’m very excited about the future of this festival, and I wish you
all the best in your creative endeavors.
Sincerely,
Aaron Kozak
[email protected]
PS – I would LOVE to act in a play this year, so please email me if
you’re looking for people to audition.
18
MAR 2011
And now a welcome letter from our eternally gifted Fringe Art Director Gavin Worth…
__
Hi Fringers!
Picture this: San Francisco, 2007. It was a freezing cold night in the dead of winter. A lonesome saxophone plays somewhere in the distance. A poor (yet ruggedly handsome) artist sits at his drafting table working furiously: drawing, erasing, redrawing. All of a sudden, he jumps to his feet and yells “Eureka! I’ve got it!” He lifts up a sheet of paper with five strange figures drawn on it. He looks at them solemnly, and says, “You will be the new mascots for the Hollywood Fringe Festival.” That poor (yet ruggedly handsome) artist was me. Those strange figures were the Fringe Freaks, which you’ve probably seen on on the Fringe website, on postcards, and even running down Hollywood Boulevard.
I’m Gavin Worth, the Art Director of the Hollywood Fringe Festival. I started working with the amazing Fringe team way back in 2007 and was responsible for coming up with the branding and design of all things Fringe. It’s been amazing experience so far… it was simply awesome to see everything come to fruition in 2010, and we have even bigger plans for 2011. You’ll be seeing the Fringe Freaks popping up in even more places: think huge Freak mural on Santa Monica, among other things. I can’t wait to make it, and I can’t wait to see the amazing things that everyone in the Fringe community is going to make in Hollywood this June.
Also, feel free to check out some of the artwork I do on my website at www.gavinworth.com. And to answer the question that I keep getting: yes, I’m still ruggedly handsome, but I have an even better haircut than I did in 2007.
Happy Fringing everyone!
Gavin
17
MAR 2011
Greetings, Fringers!
Registration is cruising right along as we near our first deadline of April 1. For those of you who want to be included in the printed guide as participants (hint: you do), make sure to finalize your bookings and pay your Fringe registration fee by then.
We are lining up some exciting visibility events, promotions, and programs to make the Fringe even more spectacular than last year.
As always, if you need assistance, help is just an email away. Our support staff are standing by to shepherd you through your Fringe adventure.
Enjoy your update and Fringe On!
Ben Hill, Festival Director
Hollywood Fringe Festival 2011
Registration Deadline
Deadline Alert: To be included in the printed guide (check out last year’s), we need your registration complete by April 1. To register you need an online project and a booked venue. Check out this article for a rundown of the entire process.
For those of you who already have a booked venue, please contact your venue and ask them to “make an offer on your online project”; they will know what you mean. You will receive an email from the Fringe website that an offer has been made with information on how to register.
Once you have paid the $250 fee ($175 for free admission or one-off projects) you are officially a participant of Fringe 2011 and eligible for all the Fringe benefits.
Town Hall
Thanks to everyone who attended the Town Hall at Theatre Asylum on March 2. We had a wonderful discussion on topics including registration, finding a venue, ticketing, managing costs, hosting a venue, and more.
We know many of you could not make it to this event – fear not, there will be more of its kind before the Festival launches on June 16. In the meantime you can listen to the town hall to hear what you missed.
Fringe [Film]
We are excited to announce the launch of our Fringe [Film] program; an opportunity for established and emerging filmmakers to make a splash on the Fringe circuit. Applications are now open, so if you have a film of any kind make sure to apply today.
Submissions are handled a little differently for film than other fringe programming. We ask for a small application fee to be considered in the program. If accepted, we feature your film at our Fringe Central venue.
Read all about it to learn more about how the program works.
Housing Artists
We need generous volunteers to house national and international artists during the Fringe. Got a couch, a spare bedroom, a friend with a ten room manor in the hills? Send us an email and we will add you to the lists of hosts for the 2011 Fringe.
Meet the Staff
As a part of our ongoing series of Fringe staff introductions, we’d like to introduce Food and Beverage Director Abbie Wagoner, Special Programs Director Jon Armstrong, and Support Director Alexa Hanrahan.
Got questions or need support? Contact us at [email protected].
16
MAR 2011
We are busting with excitement to announce the launch of a brand new program for Fringe 2011: Fringe [Film]. This is a chance for both established and emerging filmmakers to exhibit their work in the supportive and dynamic environment of an international fringe festival
We’ve always wanted to bring more film programming to the Hollywood Fringe which is why we were so enthusiastic when Mr. Ezra Buzzington presented the idea at a meeting earlier this year. Since that first sit-down we have been hashing out the program and are thrilled to formally announce it today.
Each day of the festival, the Fringe will feature a suite of films at our Fringe Central facility at ArtWorks Theatre & Studios.
Read all about it and consider bringing your film to the Fringe. It’s fun, easy, and just may be the first step towards a star on the walk of fame.
Big important note: Application ($15-$30) does not guarantee admittance into the [Film] program. Make sure to read the language in the above article carefully as the film program works a little differently than other Fringe submissions.
Hollywood and film. Who would have thought they’d go together?
Ben
